Market Readiness Audit

You need more than a great idea to get funding.

Make sure you've got what it takes.

Ready to go after funding?

Sharpen your path to market with a Market Readiness Audit.

Whether you're pursuing an SBIR grant or pitching to early-stage investors, one thing is clear. You need a clear, credible path to market. The Market Readiness Audit is a fast, focused engagement that helps assess whether your product, strategy, and materials are strong enough to inspire funder confidence -- and what might need improvement. Led by a senior-level project manager with deep experience in grant-funded programs, go-to-market strategy, and startup execution, this audit helps you identify hidden gaps, sharpen your pitch, and move forward with assurance.

Who's It For?

The Market Readiness Audit is ideal for early-stage teams that are:

  • Preparing to apply for SBIR or similar early-stage grant funding.

  • Getting ready to approach investors or accelerators.

  • Coming out of product development and preparing to launch.

  • Building a pitch deck, but want to test the strategy behind it.

  • Feeling the pressure to deliver a business case, not just a prototype.

How Does It Work?

The Market Readiness Audit is a fast, focused 3-week engagement designed to provide an objective assessment of your market readiness.

  • 3 Sprints: Discovery, Review & Assessment, Stakeholder Interviews, and Roadmap Development.

  • 1 Major Deliverable: Market Readiness Roadmap, including gap analysis, risk assessment, and recommended action items.

  • 3 Custom Templates: Tailored to your recommended action items.

  • 2 Core Sessions: Kickoff/Discovery Session + Final Handoff.

  • 1 Gantt-style Engagement Plan: Sent immediately after booking.

You'll only need to commit approximately 4 hours of team time. We'll handle the details, so you can focus on the work that matters most.

What Do You Get Out of It?

Led by an experienced PMP® for startups, you'll walk away with:

  • An objective and expert third-party perspective on your market readiness.

  • Clear understanding of what funders will expect, and where you stand.

  • Prioritized roadmap to strengthen your case and reduce risk.

  • Strategic support without the pressure or expense of long-term consulting.

  • A professional-grade deliverable you can share or adapt for proposals.

What's the Investment?

Flat Fee: $2,450

  • Delivered remotely over three weeks.

  • Optional 30-day post-engagement support: + $950.

  • Limited-term engagement designed for teams driving to market in the near term.

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